For Brands
Whether PR is run by your in-house team or an outside agency, Birdelo gives you one account where the strategy, the activity, the requests, the coverage and the reports all live.
Already working with a Birdelo agency? Log in to your brand account
Two ways brands use Birdelo
Either way, the brand account is yours — the strategy, media activity and results are visible to you, not locked inside someone else’s tools.
Run strategy, campaigns and press releases, keep your products and media kit current, respond to journalist requests, ship samples, and capture and report coverage — all from one workspace.
Your agency runs the program in Birdelo; you see it. Strategy, pitches, opportunities, sample requests, interviews, coverage and reports appear in your brand login as they happen — plus your documents, to-dos and billing history.
One account, the whole program
Software + Media Network
List your products (import them from Shopify), publish press releases, images, video and expert profiles to an interactive media kit — and let journalists in the Birdelo network request samples, interviews, affiliate details and assets directly from it.
Also in the brand account
Share your pitch with journalists and editors in the network so your story reaches the right desk — authentically, relevantly and fast.
Document your media strategy around your audience, market trends and competitive angles, and keep it next to the work.
Draft releases that highlight your story, products and values, route them for approval and distribute to target journalists.
Import your Shopify catalog so journalists searching the marketplace can find and request your products.
See real-time journalist requests and respond when a story matches your products or expertise.
Approve sample and image requests, ship, add tracking and know the journalist was notified.
Follow every request from approval to publication, and see the coverage it produced in your reports.
Intelligence across Birdelo’s data helps journalists find your products and helps your team find what matters.
Brand FAQ
Birdelo connects your brand directly with a network of media professionals actively looking for products to feature. Import your Shopify catalog or add products manually, publish your interactive media kit, and journalists can discover, request and feature your products — with every request tracked to coverage.
If your agency runs your program in Birdelo, you get a brand login with a real-time view of strategy, activity, requests, coverage, reports, documents and billing. If they don’t yet, book a demo and we’ll show you both sides.
Every sample request is approved, shipped and tracked in Birdelo, and the journalist is notified automatically. When the story publishes, coverage is captured into your NewsFeed, matched to your brand, and included in your reports — so you can see which requests turned into placements.
Yes. Interviews, expert commentary, affiliate information, images and assets, and product information are all request types — each with its own tracking.
Prefer to start on your own?
Create a free Birdelo brand profile to get started. Want the full platform — strategy, campaigns, requests, coverage and reporting — for your team or agency? Book a demo and we’ll set you up properly.
Start with a free brand profile.
"Features in The New York Times, Cooking Light, Eating Well, Business Insider, Progressive Grocer and so many, many more. Our sales have doubled from when we started."
- Christina D.
"We definitely see a lift in sales at retail and online when features hit! I bring in my PR brag book to show retailers what we do to drive sales!!"
- Ryan E.
"We did an excellent job with our PR campaign and secured top tier features for our brand. I'm very satisfied with our PR results."
- Sarah C.
"We got featured in several different media outlets."
- Samantha D.
"They have gotten us multiple media appearances which are relevant to our message and have given us the National exposure we are seeking. We couldn't be happier with our decision."
- Nanette D.
"They truly 'get the word out' about your business!"
- Meridyth W.
" I love that there are so many options to personalize each search, with affiliate links and photos. I have bookmarked this site on my browser so I can easily refer to it for research purposes on upcoming pitches and stories. As always, it’s a pleasure to work with you and I look forward to placing many more of your items in the future!"
- Kristin M.
"I love the convenience of being able to search for a specific item, and the categories are nice as well. This new site will allow me to discover new items to highlight."
- Danielle M.
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Ready when you are
A 30-minute walkthrough of the agency dashboard, client workspace, media kits, requests, fulfillment, coverage and reporting — using your workflow, not a script.
Book a Demo
Tell us a little about your team and we’ll reach out within one business day to schedule a 30-minute walkthrough.
Thanks — a member of the Birdelo team will reach out within one business day to schedule your walkthrough.
Journalist or editor? Join Birdelo Free instead — no demo required.
