Platform

One platform for the entire client-to-coverage lifecycle.

Birdelo connects clients, campaigns, media relationships, requests, fulfillment, coverage, reporting and billing in one place — with a built-in media network and intelligence layered across all of it.

8connected modules
1client record shared by all of them
0spreadsheets required
  1. 1Client
  2. 2Strategy
  3. 3Campaign
  4. 4Media Engagement
  5. 5Requests & Fulfillment
  6. 6Coverage
  7. 7Reporting

Run the business

Clients, onboarding, account executives, contracts, billing and payments.

Run the PR

Strategy, campaigns, media relationships, media kits, requests, interviews, samples, fulfillment and coverage.

Prove the results

Coverage tracking and client reporting built from the actual activity.

Module 01

Client CRM & Operations

Manage clients, contacts, account executives, contracts, onboarding, products, services and account information.

The client record is the spine of Birdelo. Sell a package of products and services, send the proposal, capture the signature and the account is created — with its contract, billing schedule and assigned account executive. From that moment, every campaign, request, placement and invoice attaches to the same record.

What’s inside

  • Clients & contacts
  • Account executives & team members
  • Packages, contracts & proposals
  • Onboarding to-dos, agreements & questionnaires
  • Products & services catalog
  • Documents & media files
app.birdelo.com/site/clients/subs
Module 02

Strategy & Campaigns

Manage PR strategy, campaigns, messaging, deliverables and ongoing PR activity.

Strategy is documented where the work happens. Each client workspace holds the PR strategy, the press releases being drafted and approved, the pitches going out and the feature opportunities being pursued — so the whole team, and the client, can see what is planned, what is in motion and what landed.

What’s inside

  • PR strategy & messaging per client
  • Press releases: draft, approve, distribute
  • Media pitches & brand pitches
  • Feature opportunities & responses
  • Deliverables & ongoing activity log
  • Shared visibility for the client
app.birdelo.com/site/clients/details#strat
Module 03

Media Relations

Manage journalists, media relationships, interactions, outreach, opportunities, interviews and ongoing engagement.

Every journalist in Birdelo is a real relationship, not a row in a database. Their outlet, beat and contact details sit alongside every request they have made, every interview coordinated and every story they have published featuring your clients — so outreach is informed by history, not guesswork.

What’s inside

  • Media manager: journalists, outlets & beats
  • Contact lists for outreach & alerts
  • Interaction & request history per journalist
  • Interview & expert opportunities
  • Media pitches & feature requests
  • Journalists who join the network for free
app.birdelo.com/site/medias
Module 04

Interactive Media Kits

Give journalists one place to access products, press releases, images, videos, experts, affiliate information, interview opportunities and PR contacts — and take action directly from the kit.

A PDF media kit is a dead end. A Birdelo media kit is a live page: the journalist browses the products, downloads the assets, reads the releases, sees who is available for comment — and requests a sample, an interview or affiliate details right there. That action lands in your team’s request queue, attached to the client and the journalist.

What’s inside

  • Products (including Shopify import)
  • Press releases, images & video
  • Experts available for commentary
  • Affiliate & product information
  • Interview opportunities
  • PR contacts & one-click requests
app.birdelo.com/public/brand
Module 05

Media Requests & Fulfillment

Manage sample requests, interview requests, expert opportunities, affiliate information, approvals, fulfillment, shipping and tracking.

Samples are only part of it. Journalists request interviews, expert commentary, affiliate links, images and product information — and each one needs an answer, an owner and a follow-through. Birdelo puts every request type in one queue, routes it to the right client and account executive, and tracks it from approval to delivery. Ship a sample and the carrier and tracking number go straight to the journalist.

What’s inside

  • Sample requests with approval & fulfillment
  • Interview & expert-commentary requests
  • Affiliate, image & product-information requests
  • Shipping carrier & tracking number capture
  • Automatic journalist notifications
  • Request sheets, reminders & status
app.birdelo.com/site/samples
Module 06

Coverage & Reporting

Capture media coverage, organize campaign results and turn the activity into client-ready reports.

Coverage is monitored and captured into each client’s NewsFeed, matched to the brand and filterable by outlet, content type, sentiment and date. Because the coverage sits next to the requests, campaigns and strategy that produced it, the client report assembles itself: summary, metrics, takeaways and every article — shareable as a live link.

What’s inside

  • Automatic coverage capture per client
  • Filters: brand, domain, content type, sentiment, dates
  • Manual additions & article printing
  • Report builder: summary, metrics, takeaways, articles
  • Media-request & strategy sections in reports
  • Shareable live report links
app.birdelo.com/site/clients/details#newsfeed
Module 07

Billing & Payments

Connect client billing, recurring invoices and payments directly to the client account and PR workflow.

The contract you sold becomes the subscription you bill. Recurring invoices, payments, statements and transaction history live on the client record, so account executives see billing status without leaving the workspace and the agency sees upcoming charges, failed payments and delinquent accounts in one place.

What’s inside

  • Subscriptions & recurring invoices
  • Card & payment management
  • Statements & transaction history
  • Upcoming, failed & delinquent charges
  • Client-facing billing history
  • Tied to contracts & onboarding
app.birdelo.com/site/clients/details#billing
Module 08

AI-Powered Intelligence

Use AI across Birdelo’s data and workflows to surface relevant information, make browsing and discovery smarter, and help PR teams work more efficiently.

Birdelo is not an AI tool. It is a PR platform with intelligence built into its data and workflows. Journalists search the marketplace in plain language and get matched products. Feature ideas are generated from the products and experts actually in the network. Assistants help teams find what they need faster — inside the workflows they already use.

What’s inside

  • Natural-language product & expert discovery
  • AI-assisted feature ideas for media
  • Smarter browsing across the marketplace
  • Assistants that surface relevant information
  • Built on Birdelo’s own data, not generic content
  • More capabilities exposed as they mature
app.birdelo.com/site/marketplace

Built in, not bolted on

The media network that makes the software work harder.

Journalists, editors and creators join Birdelo for free to discover products and experts, access media kits and request what they need. Every one of those actions flows straight into your team’s workflow — and every story they publish flows back into the client report.

Journalists & creators Product marketplace Featured products Expert profiles Media opportunities Latest stories
app.birdelo.com/site/marketplace

Ready when you are

See Birdelo run a client from signed contract to published coverage.

A 30-minute walkthrough of the agency dashboard, client workspace, media kits, requests, fulfillment, coverage and reporting — using your workflow, not a script.